華泰文化網

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International Management: Culture, Strategy, and Behavior
作  /  譯    者 : Fred Luthans,Jonathan P. Doh
I S B N -  13 : 9781259921926
I S B N -  10 : 1259921921
類             別: 國際企業管理
版             次: 10 版
年             份: 2018
規             格: 634 頁
出     版     商: McGraw Hill Education
教師教學配件: 教學資源光碟(PowerPoint/教師手冊/題庫)
     

1.Integrated real-world examples, research, and practical applications, help students understand how to adjust, adapt, and navigate the changing global business landscape and respond to challenges.

2.Retains research and practices from past decades, and incorporates new, emerging developments affecting international managers to increase effectiveness in managing across cultures.

PART I: ENVIRONMENTAL FOUNDATION
Ch 1 Globalization and International Linkages
Ch 2 The Political, Legal, and Technological Environment
Ch 3 Ethics, Social Responsibility, and Sustainability

PART II: THE ROLE OF CULTURE
Ch 4 The Meanings and Dimensions of Culture
Ch 5 Managing Across Cultures
Ch 6 Organizational Cultures and Diversity
Ch 7 Cross-Cultural Communication and Negotiation

PART III: INTERNATIONAL STRATEGIC MANAGEMENT
Ch 8 Strategy Formulation and Implementation
Ch 9 Entry Strategies and Organizational Structures
Ch10 Managing Political Risk, Government Relations, and Alliances
Ch11 Management Decision and Control

PART IV: ORGANIZATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT
Ch12 Motivation Across Cultures
Ch13 Leadership Across Cultures
Ch14 Human Resource Selection and Development Across Cultures

作者:Fred Luthans
現職:University of Nebraska

作者:Jonathan P. Doh
現職:Villanova University

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