◆書籍特色:
內容包括12章的正文與38個個案,前者約佔2/5的份量,後者佔3/5。
◆特色/優點:
1.本書以管理者的心智模式或思維方式為核心,說明管理者思想對策略形成和執行的影響與關係。
2.強調變革和動態性思考(THINK DYNAMICALLY)對策略管理的重要性。
3.強調"組織行為"的重要性與影響性。
4.本書的表達與一般傳統教科書有較大差異相關書籍比較:CASE比HILL豐富,但理論HILL比較好。
PARTⅠ CONCEPTS
Ch.1 Introduction: A Model of Strategic Management, and an Overview of the Text
Ch.2 General Managers and the Strategic Management of Business Firms
Ch.3 An Introduction to Competitive Advantage
Ch.4 Frameworks for the Analysis of Industry Environments
Ch.5 A Dynamic Model of Industry Structuring
Ch.6 Business Definition
Ch.7 Business Strategy and Competitive Advantage
Ch.8 Business Strategy and Competitive Advantage in Different Industry Contexts
Ch.9 Corporate Strategy and Diversification
Ch.10 Organizational Structure and The Implementation Of Strategy
Ch.11 Organizational Responsiveness: The Role of Board Governance and Strategic Change
Ch.12 The Management of Strategic Change
PARTⅡ CASES
Cases.1~Cases.38