Management
版次
12 版
年份
2014
ISBN
9780273787020
出版商
產品分類
產品型式
平裝
頁數
720 ⾴
定價
1,220元
This Global Edition has been edited to include enhancements making it more relevant to students outside the United States.

REAL Managers, REAL Experiences: Bring management theories to life!

This bestselling principles text vividly illustrates management theories by incorporating the perspectives of real-life managers. Throughout this text, students will see and experience management in action, helping them understand how the concepts they’re reading about work in today’s business world.

1.Chapter Openers: Chapter Openers spotlight real managers at work in real organizations, giving student the opportunity to see chapter topics in action.

2.Practice Management: End-of-part Management Practice exercises are designed to give students a chance to "practice" management using:

· A Manager's Dilemma - a realistic dilemma a manager might face which students must decide how to resolve.

· Global Sense - additional material on global issues that managers face every day. Students are asked to research and discuss the implications.

· Continuing Case on Starbucks - a comprehensive case, with questions, that addresses important concepts from each part in the text.
PART I: THE WORLD OF MANAGEMENT
Ch 1 Foundations of Management and Organizations
Module: Looking Back: The History of Management
Ch 2 Constraints and Challenges for the Global Manager

PART II: MANAGING IN THE TWENTY-FIRST CENTURY
Ch 3 Global Management
Ch 4 The Diverse Workforce
Ch 5 Social Responsibility and Ethics

PART III: MAKING DECISIONS AND MANAGING CHANGE
Ch 6 Decision Making
Ch 7 Change and Innovation

PART IV: PLANNING AND CONTROL
Ch 8 Foundations of Planning
Ch 9 Managing Strategy
Ch10 Foundations of Control
Module: Planning and Control Techniques
Module: Operations Management

PART V: ORGANIZING
Ch11 Foundations of Organizational Design
Ch12 Contemporary Organizational Design
Ch13 Human Resources Management
Module: Managing Your Career
Ch14 Groups and Teams

PART VI: LEADING
Ch15 Foundations of Individual Behavior
Ch16 Communication
Ch17 Motivation
Ch18 Leadership
APPENDIX: MANAGING ENTREPRENEURIAL VENTURES
◎作者:Stephen P. Robbins
 現職:San Diego State University

◎作者:Mary Coulter
 現職:Missouri State University
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