Who hasn't read, heard or personally experienced the hundreds of dot-coms or e-tailers that have failed in recent years? Although scores of hastily organized and poorly financed e-tailers have disappeared, the Internet business sector is bigger and healthier than ever. What makes some of these businesses successful and others fail? What is the real impact the Internet is having on the business world? Knapp's Introduction to E-Commerce can help you figure out this new sector of the business world.
PARTI THE BIG ISSUES
Ch.1 Regulating Cyberspace: Paul Revere Vs. The Corporate Raiders
Ch.2 Global E-Commerce: Competition, Conflict . . . Cooperation
Ch.3 Privacy Matters: Cookies
Ch.4 Privacy Matters: Carnivore
Ch.5 To Tax or Not To Tax
PARTII FORTUNES MADE
Ch.6 Yoo-hoo?
Ch.7 Citizen Case
Ch.8 The Accidental Billionaire: Pierre Omidyar, Founder of eBay
Ch.9 Abracadabra, Inc.
Ch.10 Mark Cuban: Internet Maverick
PARTIII E-BUSTS
Ch.11 PointCast, FallFast
Ch.12 Millennium Mania
Ch.13 Toby's Toys
Ch.14 Internet Bubble, Part I: Party Time
Ch.15 Internet Bubble, Part II: Burn, Baby, Burn
PARTIV THE DARK SIDE OF E-COMMERCE
Ch.16 Free Kevin
Ch.17 Master of Their Domains
Ch.18 Debits, Credits & Dot-Coms
Ch.19 CyberEthics: Means, Ends and Mean Ends
PARTV Status Reports
Ch.20 E-Mail: The Killer App
Ch.21 To B Or Not 2B
Ch.22 Wapathy and Waplash: Welcome to the Wireless Internet
Ch.23 Online Brokers: Going for Broke on the Internet
Ch.24 Electronic Hatcheries
Ch.25 Brainiacs, Inc: The Brave New World of E-Consulting