1. Managerial Accounting 3e will engage and motivate students by presenting accounting in the context of real, recognizable companies like Apple, Starbucks, and California Pizza Kitchen, then integrate those companies throughout the chapters.
2. Shows students how managers use accounting information to make business decisions in companies they know from their everyday lives.
3. Students’ problem solving skills are put to the test through robust end of chapter content.
4. McGraw-Hill Connect includes adaptive and interactive study features such as SmartBook, Interactive Presentations, Auto-Graded Excel Simulations, and Guided Examples, as well as a repository of additional resources tied directly to Managerial Accounting.