Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they’ve learned. Now in its 16th Edition,International Businessremains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-written cases, including seven entirely new cases, streamlined writing, and expanded coverage of relevant global changes.
PART I: INTRODUCTION
Ch 1 International Business and Globalization
PART II: NATIONAL ENVIRONMENTAL DIFFERENCES
Ch 2 Culture
Ch 3 Governmental and Legal Systems
Ch 4 Economic Systems and Market Methods
PART III: CONNECTING COUNTRIES THROUGH TRADE AND FACTOR MOVEMENTS
Ch 5 Trade and Factor-Mobility Theory
Ch 6 Trade Protectionism
Ch 7 Economic Integration and Cooperation
PART IV: THE GLOBAL MONETARY ENVIRONMENT
Ch 8 Markets for Foreign Exchange
Ch 9 Factors that Influence Exchange Rates
Ch10 Global Debt and Equity Markets
Ch11 Ethics and Social Responsibility
PART V: Corporate Policy and Strategy
Ch12 Strategy for International Business
Ch13 Evaluation of Countries for Operations
Ch14 Modes of Trading Internationally
Ch15 Forms and Ownership of Foreign Production
Ch16 The Organization and Governance of Foreign Operations
PART VI: FUNCTIONAL MANAGEMENT AND OPERATIONS
Ch17 Global Marketing
Ch18 Global Production and Supply Chains
Ch19 Global Accounting and Financial Management
Ch20 Global Management and Human Resource
作者：John D. Daniels
現職：Univeristy of Miami
作者：Lee H. Radebaugh
現職：Brigham Young University
作者：Daniel P. Sullivan
現職：University of Delaware